Knowledge is power. Read below for a brief history of Black History Month in America, as well as a list of free resources for you to learn, observe, reflect, and share during the month of February. (And a free link to the 9 social media post templates, unbranded, below!)
Preview the social templates below, and continue reading for valuable insight into this important month of reflection. Download free, unbranded social templates HERE
A BRIEF HISTORY OF BLACK HISTORY MONTH
Black History Month, also known as African American History Month, has its roots in the early 20th century and evolved as a testament to the need for recognizing and celebrating the contributions of African Americans throughout history. Its origins can be traced back to the efforts of Dr. Carter G. Woodson, a historian, educator, and the founder of the Association for the Study of African American Life and History (ASALH).
Dr. Woodson, along with his colleagues, initiated "Negro History Week" in February 1926, choosing this month to coincide with the birthdays of Abraham Lincoln and Frederick Douglass. The week was dedicated to highlighting the often-overlooked achievements and history of African Americans. Dr. Woodson envisioned this week as a means to address the glaring gaps in mainstream historical narratives and to promote a more inclusive understanding of American history.
Over the years, Negro History Week gained popularity and sparked increased interest in the exploration of African American heritage. In 1976, the celebration was expanded to a month-long observance, officially becoming Black History Month. The decision to extend the recognition was not arbitrary; it was a deliberate move to provide more time for in-depth exploration and appreciation of the vast and varied contributions of African Americans to the fabric of American society.
Since then, Black History Month has grown into a nationwide observance, marked by educational programs, cultural events, and initiatives that highlight the achievements, struggles, and resilience of African Americans. It serves as an important reminder to acknowledge and celebrate the diverse stories and accomplishments that have shaped the nation.
In the spirit of commemorating Black History Month, this blog aims to guide individuals of all races in exploring meaningful ways to learn about and observe this month-long celebration. By delving into the rich tapestry of African American history, we can collectively foster a deeper understanding, appreciation, and respect for the contributions of Black Americans, both past and present.
TEN FREE RESOURCES TO EXPLORE BLACK HISTORY IN AMERICA
There are numerous online resources that offer free and informative content to learn more about Black History Month and African American history. Here are some recommended platforms:
Smithsonian National Museum of African American History and Culture (NMAAHC):
Website: NMAAHC
The Smithsonian's NMAAHC offers a wealth of digital resources, including online exhibits, collections, and educational materials.
Library of Congress - African American History Month:
Website: African American History Month
The Library of Congress provides access to a variety of digital collections, exhibits, and primary source materials related to African American history.
National Archives - African American History:
The National Archives offers resources, documents, and records that highlight the African American experience throughout history.
PBS LearningMedia - Black History Month Collection:
Website: PBS LearningMedia
PBS provides a collection of educational videos, lesson plans, and interactive activities focused on Black history.
Schomburg Center for Research in Black Culture:
Website: Schomburg Center
The Schomburg Center, part of the New York Public Library, offers digital exhibitions, archives, and resources related to African American history and culture.
The HistoryMakers:
Website: The HistoryMakers
This organization features an extensive collection of video interviews with African American trailblazers in various fields.
National Museum of African Art:
Website: National Museum of African Art
The National Museum of African Art provides online exhibitions and resources related to African art and culture.
Khan Academy - African American History:
Khan Academy offers free educational content on various topics, including African American history.
Google Arts & Culture - Black History and Culture:
Website: Google Arts & Culture
Explore virtual exhibits, artworks, and stories related to Black history and culture.
Facing History and Ourselves:
Website: Facing History and Ourselves
This organization provides educational resources, lesson plans, and tools to explore issues of racism, prejudice, and historical events.
These resources cover a wide range of topics and formats, allowing individuals to engage with African American history in a variety of ways.
We believe that learning about and observing Black History Month transcends racial boundaries; it is an invitation for everyone, regardless of background, to engage in a shared narrative. The stories, struggles, and triumphs woven into the fabric of African American history resonate with universal themes of resilience, courage, and the pursuit of justice. By actively participating in this celebration, individuals of all races can contribute to a more inclusive and empathetic society. #onward
Download and share our FREE suite of Black History Month marketing posts HERE.
A personal note from Tradecraft's owner, Nicolas Sandim
Tradecraft, a Nicolas Sandim Project's primary mission is to help small to mid-size local businesses on Cape Cod, the South Shore, and the South Coast connect in genuine and meaningful ways with their communities. By offering our clients thoughtfully elevated marketing, web design, social media and online reputation management, branding, graphic design, and operations consulting services, (and more!) we propel their businesses to new heights while reconnecting them to their core principles, and often their reasons for starting the business in the first place. I have found this process to be a beautiful exploration of business theory and leadership, and I often learn things about myself and my own business when consulting with and getting to know a new client.
I believe that businesses have certain responsibilities to the communities in which they operate. By encouraging and helping our clients to tailor their brand identity, value proposition, and marketing messages around this belief, we help businesses reconnect with their community, and sometimes even to determine who their community =IS and only then how best to connect with and support them, often for the first time ever. It is a powerful and inspiring process to be a part of. I am truly grateful for the connections and creativity this business has already fostered, and we are only just getting started.
Over nearly a decade working with teams from Cambridge to Provincetown, launching and growing businesses, I have learned a lot about what it takes to make positive change in one's business. With this venture, I have the privilege to work exclusively with businesses who are willing to trust our process, who are open to getting more involved in their community, and whose standards are as high as our own. If you are interested in learning how an updated brand, online presence, and shifting to a more community focused marketing message can help you love AND grow your business, please reach out today by sending me an email at nicolas@teamtradecraft.com or selecting a time for us to meet here.
I look forward to hearing from you.
Let's build something beautiful.
-Nic
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